News

Do you need delivery?

2025-04-13 14:52
Is Delivery Necessary?

Let’s take a look using the example of "Yandex.Eda" and "PizzaFabrika".

According to Yandex.Eda:

Since 2023, the food delivery market has shown impressive growth, increasing by 62%. In Moscow, the growth was 38%, in St. Petersburg — 42%, in million-plus cities — 62%, and in other cities — 64%.

Anastasia Meleshko, Marketing Director of the family restaurant chain "PizzaFabrika", demonstrated how the company worked with Yandex.Eda delivery with the help of automation.

Results of the innovation:

December 2024 BEFORE automation

  • 30 restaurants processed orders manually
  • 4,613 orders
  • 7,499,627 RUB

February 2025 AFTER automation

  • 40 restaurants automated
  • 6,146 orders
  • 10,432,272 RUB

March 2025 AFTER automation

  • 52 restaurants automated
  • 7,067 orders
  • 12,137,201 RUB

Total increase:

+4.6 million RUB

+2,454 orders